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Turning Passion into Purpose: Interview with RG Adoption Consulting

40 Days of Blogging - Day 29
When I set out on my 40-day blogging challenge, I knew I wanted to interview a couple of my clients and one of my colleagues. Since one of the primary goals of my business is to promote my clients’ work (it brings me a tremendous amount of joy), I have been looking forward to this series for quite some time. You can check out the first interview with Soul Sparks here.

Next up in this three-part interview series is my client, friend, and former colleague, Rebecca Gruenspan of RG Adoption Consulting. The magic of social media reconnected us years after we worked together for a large non-profit organization (Becca in Chicago and me in Houston). I had just started my business when Becca saw some of my posts on Facebook, which led her to contact me to see if I wanted to design a website for her new business. A couple years later, here we are! I am truly honored to have reconnected with her, and it has been so great working together to help bring her dreams of owning her own adoption consulting business to fruition. I’m so excited to share her story with you and, of course, showcase her consulting services to the world. Read on to see why…

Rebecca Gruenspan, RG Adoption Consulting

Let’s start by learning a bit about you and your company. Give us the scoop:

Like millions of women, I had a dream of becoming a mom. While my journey to achieve that dream didn’t go exactly the way I had planned, it turned out exactly as it was supposed to. After years of struggling with infertility, my path led to me to adopt my beautiful son, and I have been completely immersed in the world of adoption ever since.

My passion is to help others through their adoption journey, through education, guidance, support and so much more. Think of me as a “wedding planner,” but for adoption. I work with prospective adoptive parent(s) all over the country by holding their hands through every step of their journey, helping to alleviate a lot of the stress usually involved in what can otherwise be a complicated process.

I feel that people tend to confuse adoption agencies with adoption consultants. Can you share the differences?

Yes, and I will throw in one other term…adoption facilitator.

I will hold your hand through every step of the adoption journeyAn Adoption Consultant is an educator, guide and advocate for our clients. We walk people through every step of the adoption process. Consultants are also a resource for almost anything adoption including – given our large network – agencies and attorneys who do placements. Consultants DO NOT have contact with birth mothers, nor do we get involved with matching. That is up to a licensed agency or attorney. Agencies, however, love when their clients use consultants, because they are usually coming to them already educated about the adoption process and, while juggling so many other things, won’t need to hold their hand as much. The consultant will be there to support the pre-adoptive families throughout the process.

An Adoption Facilitator works with prospective adoptive parent(s) AND with birth mothers to try and make matches. In many states, adoption facilitators are illegal, so it’s important to make that distinction. You never want to be caught in a situation after you are matched with a child and be told you can’t move forward because you used an adoption facilitator. I know in California, for instance, facilitators ARE legal and are widely used. Also, most facilitators are not licensed.

Adoption Agencies, on the other hand, are licensed and staffed by trained professionals, are regulated by the state and are held accountable for their actions. An adoption agency that is licensed by the state is the safest bet. They are run and operated by experienced and credentialed professionals and, as part of the licensing process, take the extra steps to ensure that the adoption process is done correctly, the baby is placed in a loving and safe home, and that your physical and emotional needs are addressed before, during and after the adoption.

What challenges have you experienced with owning your own company?

Time has been my biggest challenge…not having enough time to grow my business the way I’d like. I am also juggling another job (mama’s gotta put food on the table) while I continue to scale my business. Oh, and I’m a single mom on top of it. So, having the time to network and market effectively has been my biggest challenge. That said, I’ve switched my mindset. I’d rather have 10 clients at any given time that I can give 150% to, than scale too quickly. I’m completely invested in my clients and truly honored to be working with every one of them. I don’t ever want to let them down. So, I’m ok with slow growth.

What’s your favorite part about adoption consulting?

Knowing that I am truly helping people through an exciting but stressful and overwhelming process. Adoption is probably one of the biggest decisions a family will make in their lives and being part of that is truly a privilege. When a family brings home their new baby for the first time and I know I somehow played a part in that miracle, well, there’s no better feeling in the world!

If someone is starting to explore adoption, what is the best advice you can give them?

Hire a consultant! In all seriousness though, that’s why I started my business. I wanted to scream from the rooftops that prospective adoptive parents shouldn’t go through this process alone! There is so much you need to know – things you don’t even realize you should know, and different options you have. An adoption consultant is there to make sure your best interest is being met and most people don’t realize this service even exists. Plus, there is really no reason it needs to take years to adopt, and a consultant can help you navigate your journey to make it a much quicker process.

I’d ask if you have a website, but I already know that answer ☺. Do you feel like having a website has made a difference in your company and if so, how?

Um, absolutely it has! My website not only gives me credibility, but relays my brand. One of my very first clients, in fact, told me that she had been thinking about working with an adoption consultant for a long time to begin her adoption journey and had been looking into a certain consultant who just didn’t seem to resonate with her. When a friend of hers read about my website launch and shared my information, she called me immediately and told me that she loved my site and felt she could relate to me…which is why she hired me! Besides, people use Google searches for information all the time, and I need to have a presence on the web.

What advice would you give to someone considering building a website themselves or hiring a professional?

I’m not sure why anyone would tackle this monster by themselves. The thought of that stresses me out. Building a website involves sooo much time, patience and technical knowledge! Coding, design, mobile compatibility, SEO and so much more. Personally, I would rather be working to build my business than my website. I didn’t care to know how it was built, but rather that it conveyed my vision…which, I will say, you did beautifully! It was super fun working with Stefani and watching her take my thoughts and ideas and make them come alive. My advice: Don’t try to save money on your website. In most cases, your website is the very first impression you make to potential clients. And Stefani is amazing to work with! {Aww, thank you so much, Becca! The feeling is mutual!}

Do you manage your own website (updates, blog posts, etc.) or do you hire someone to help with this?

I have Stefani handle this for me. This MIGHT be an area I could learn and do myself, but again, I try to delegate things that take away time I can be spending with clients or marketing my business. I know the basics to make some tweaks here and there, but for the big stuff, Stefani is my woman!

Thanks so much for sharing your story and experience, Becca!
Please visit RG Adoption Consulting’s website at www.rgadoptionconsulting.com to learn more about Becca’s services. While you’re there, check out her blog for personal stories, adoption information, interviews and much more!

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5 comments

5 comments… add one

  • Nathalie Doremieux April 9, 2015

    Beautiful story 🙂

  • Janet April 9, 2015

    I was adopted as a baby so this is close to my heart – I love hearing this and never knew there were Adoption Consultants. Someone to help and guide in this very emotional journey is so wonderful!

    • Rebecca Gruenspan April 9, 2015

      🙂
      Thank you for sharing!

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